Photo via Facebook Gmac Cash and New Era Detroit Founder, Zeek
Photo via Facebook

How one man, one song and one idea helped over 100 Detroiters. All inspired by his take on Gov. Gretchen Whitmer.

DETROIT, MI — What happens with a rapper who doesn’t really care about politics makes a political statement? Over 100 Detroit families are fed and give essential protective equipment.

Detroit rapper Gmac Cash was already known in the city for witty lyrics and creative visuals, so it wasn’t the biggest shock when his song “Big Gretch” went viral. The track was more social commentary than political, but Gmac Cash told The ‘Gander he agreed with Gov. Gretchen Whitmer’s handling of the coronavirus outbreak in the state.

“She’s told us to stay home. How could you just open everything up with no evidence that it’s going to be safe,” he said in a May 4 interview.

Gmac Cash raised more than enough money on a GoFundMe page to purchase the Cartier Buff glasses he references in his single. The glasses have been a symbol of status and point of envy in Detroit Black culture for years. 

As an elected official, Gov. Whitmer is unable to accept gifts. She suggested the rapper who’s flow is more reminiscent of Nick Cannon’s Wild ‘N Out than political debate stages donate it instead. And that’s exactly what he did.

“If we don’t take care of each other, who’s going to take care of us,” the rapper said to Fox2 Detroit.

He teamed up with New Era Detroit, a nonprofit organization with arms stretching across the country to effect change in Black communities. Gmac Cash’s donation helped the group to deliver groceries and protective supplies to over 100 Detroit families. 

“They put it exactly where it’s supposed to be, back into the community,” New Era Detroit founder, Zeke, told the volunteers gathered to distribute the materials throughout the neighborhood from a packed U-Haul truck.

According to NED’s Facebook page, the supplies were delivered to Villages at Parkside housing project on East Warren at Conor.

New Era Detroit would like to send a BIG Thank You to everybody who helped us give back to the people over at the E….

Posted by New Era Detroit on Sunday, May 17, 2020

Check out how it all started below.