Tesla's cut prices four times in 2023—but a new Ford Mustang Mach E is still less expensive, after the Michigan automaker announced new pricing (and more space on the wait list).
Michigan automakers have figured out that new models can make a bigger splash when they're unveiled to a digital audience on a day where they don't have to share the spotlight with their rivals. Not to mention that making a debut at an auto show can be hugely expensive.
“Michigan was a natural choice to our commitment of building an impactful global business because of its rich pool of talent, being close to the geographic epicenter of the automotive industry and its strong support."