Partnership Opportunities
Michigan News
You Can Use
The ‘Gander reaches 680,000+ Michigan readers who choose local — people who’ve traded the noise of traditional and social media for a news source that actually reflects their lives.
356k+
Email Subscribers
49%
Average open rate
320k
Social Followers
6.1%
Engagement rate
Audience Snapshot
Real Michiganians
63% women and 59% suburban
Solidly middle-income
Nearly 66% of readers earn between $50K–$100K and who make real purchasing decision for their households
Deeply Rooted in their communities
57% are married and 90% are over 35 years of age
Detroit-area strong
Over 9% of our readers live in Detroit, the center of Michigan commerce
“The Gander is my go to daily news. We are snowbirds and the articles are not only timely but add information about all subjects that enhance my knowledge of Michigan!!️ Thank all of you!!️!!️”
‘Gander reader
Why Partner With Us
Real Story Telling
We put Michiganders at the heart of all our reporting.
Performance Driven
We optimize every placement for engagement, not just impressions. Real clicks from real decision-makers.
Custom Creative
Our in-house studio works with your brand to craft native experiences that resonate with our readers.
Our readers open The ‘Gander daily and on purpose so that they can read and share the stories that matter to the people of Michigan.
A National Network,
Local Authority
The ‘Gander is part of a high-impact network across the most critical states. We combine national editorial standards with deep-rooted community trust.
Surround Sound Impact
From inbox dominance to high-touch physical events, we offer a range of products to meet your specific growth objectives.
Newsletter
Premium native ad placement and dedicated brand spotlight in our daily digest. 100% Share of Voice opportunities available
Events & Experiences
Exclusive sponsorship of live summits and digital roundtables with elite speakers.
